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Digital Insights Analyst

Qantas - Mascot, NSW

Source: uWorkin


  • Be part of a team that values great product principles and practice
  • Build with autonomy, self-direction and a healthy work life balance
  • Full-time, permanent opportunity based at our Mascot campus

Qantas Loyalty is a high performing business and has a history of launching exciting new brands and services that make a difference to its millions of Frequent Flyer and Business Rewards members. Qantas Frequent Flyer and Qantas Business Rewards remain at the core of the program, while the business has evolved to include a number of new ventures and other businesses such as Qantas Money, Qantas Insurance, Qantas Hotels & Holidays and Qantas Wine.

Qantas Loyalty relies on data that is well defined, accurate, and consumable to drive commercial strategy and data driven product processes. As part of the Marketing Effectiveness and Analytics team, The Digital Insights Analyst will be responsible for managing digital analytics and reporting across many Qantas loyalty products, in particular on Qantas Hotels’ websites. This role will be aimed at providing recommendations on improving revenue, conversion rate, and customer experience.

You will use agile and lean practices, working closely with Product Managers, Engineers, and Marketing, enabling decision making on product development, experiments and marketing efforts. You’ll manage implementation and tagging of Google and Adobe Analytics, analyse how different customer groups experience and navigate through the hotels site and create engaging, easily interpretable and memorable ways of visualizing data.

What you’ll bring to the role:

  • Tertiary qualified in business, statistics, economics, maths, software or related.
  • At least 3 years digital, preferably e-commerce, experience, travel or marketplace experience a plus
  • Experience with Web and transactional insight reporting, and a strong understanding of digital best practice
  • You’re the Web Analytics guru (Adobe and/or Google), enabling best practices and knowledge sharing
  • Experience with G360, Adobe Analytics, Tableau, Adobe Audience Manager, or similar tool, desirable
  • Data-driven mindset, seeking out both quantitative and qualitative data when making decisions
  • Passion for teaching and collaborating, and learning and experimenting with new wats of working
  • Strong business acumen and excellent communication skills and ability to interact with all levels of end users

Qantas is an equal opportunity employer committed to providing a working environment that embraces and values diversity and inclusion. If you have any support or access requirements, we encourage you to advise us at time of application.